While writing my book, I often pondered on how to define it. As a marketing and communication professional —or so I believe—, it’s important to know who your target audience is and what factors can sway a potential customer to choose your solution over another.
![the perfect description for the book](https://maraturing.co.uk/wp-content/uploads/sites/2/2024/02/the-perfect-description-for-the-book.jpg)